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Making Linkedin Work For You


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When
:
September 20, 2022 - 9:00 to 12:00
Length
:
3 hours
Location
:
Grand Jersey
Course Fee
:
£185
   
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The course covers: what is LinkedIn; why make use of it; how to make use of it; LinkedIn as a marketing tool for you and for the business; What does bad LinkedIn look like; how to avoid the pitfalls of use; PR and LinkedIn; setting up and polishing your account.

OBJECTIVES

After attending the workshop delegates will:

  • Understand LinkedIn the wider context of personal marketing
  • Be able to use LinkedIn as part of a company communication mix
  • Combine PR strategy and LinkedIn use
  • Avoid the horrors of LinkedIn failures
  • Be proud of their LinkedIn profile page

LEARNING METHODS

Practical exercises, case studies, discussion, tutor input and group feedback.  

WHO SHOULD ATTEND?

Anyone wanting to get more from LinkedIn for their business and personal profile; those with a mild to medium phobia of all things social media; anyone looking to bring B2B social media into the PR fold.


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